At Elemark, we don’t just tell stories — we help build them from the ground up. Our collaboration with Ocean Paints, a joint venture between Markhor International and YAR Paints — a brand with a 140-year legacy in Russia — began with a bold pitch. From concept to execution, we played a pivotal role in positioning the brand for the Pakistani market and securing distribution by crafting a compelling brand narrative and launch strategy.
We developed the brand identity from scratch — from naming each product line to designing packaging, every element was carefully crafted to reflect international quality with local relevance. With a clear vision and creative precision, we helped Ocean Paints step into the market as a standout player in the paints industry, ready to color a new chapter in innovation and excellence.